# Rich McNabb: Wellington Product Designer \(UX/UI\) > Rich McNabb is a Wellington Product Designer UX/UI who helps software companies build products customers love\. Mobile apps, dashboards, and design systems\. Generated by Yoast SEO v28.3, this is an llms.txt file, meant for consumption by LLMs. ## Pages - [Design experience and work history](https://richmcnabb.com/design-experience-work-history/): Designing products customers love since 2007\. From technical support to senior product design at Xero, ANZ, Westpac and more\. - [Skills](https://richmcnabb.com/wellington-user-experience-designer/): I'm Rich McNabb, a Product Designer UX/UI based in Wellington, New Zealand\. I design beautiful, interactive experiences for mobile and web\. - [Contact](https://richmcnabb.com/contact/): I love to design beautiful experiences for mobile and web\. I partner with software companies to design products customers love\. As a dyslexic thinker, I'm drawn to the size and complexity of the problem, whether you're a startup or a large organisation\. Send me an email at hello@richmcnabb\.com\. - [Notes](https://richmcnabb.com/notes/): Things I'm thinking about, making, reading, and obsessing over\. Notes and ideas from a Wellington Product Designer with too many interests and not enough hours\. Design, surfing, coffee, music, and the occasional rabbit hole\. - [Work](https://richmcnabb.com/): I partner with software companies to design products customers love\. As a dyslexic thinker, I'm wired for pattern recognition, big\-picture thinking, and making the complex simple\. ## Posts - [Claude Assist: Product design UX/UI portfolio rebuild](https://richmcnabb.com/product-design-ux-ui-portfolio-rebuild/): Six weeks of nights and weekends, hundreds of AI prompts, and one very old, PHP\-patched website\. Here's everything I learned rebuilding my UX/UI portfolio from the ground up, low\-code, on WordPress\. Every mistake included, nothing glossed\. - [Best things to see \& do in Wellington, New Zealand](https://richmcnabb.com/best-things-wellington-new-zealand/): When friends and family fly in from overseas, this is the list I actually send them, the best places to eat, where to find good craft beer and a decent coffee, and what genuinely fills a few days in Wellington, New Zealand\. - [Surf workout: Flexibility, stretching \& mobility training](https://richmcnabb.com/surf-workout-flexibility-stretching-and-mobility-training/): Improve mobility and recovery with surf\-specific stretches, a minimal home gym setup, and small daily habits, like cold showers and surf skateboarding, that genuinely stick once motivation fades\. Built around what actually works, not just\. - [Surf workout: Cardio, strength, endurance \& weight training](https://richmcnabb.com/surf-workout-cardio-strength-endurance-and-weight-training/): How I built my own surf strength training routine from scratch after a shoulder injury, the actual workout, the gear that matters, and what changed once I stopped chasing goals and built systems\. No shortcuts, just a proper, structured\. - [Designers "should"\.\.\. choose their own adventure](https://richmcnabb.com/designers-should-choose-own-adventure/): A pushback on the "designers should" genre of advice, this one included\. Whether it's coding, degrees or portfolios, here are some honest alternatives to help you make up your own mind instead of following someone else's rulebook\. ## Design portfolio - [StrategyBlocks: Customer onboarding flows](https://richmcnabb.com/design-portfolio/strategyblocks-customer-onboarding-flows/): Enterprise onboarding, rebuilt from the ground up\. Information architecture, wireframes and form validation reworked so people reach the dashboard instead of giving up somewhere between the welcome screen and registration\. - [Travel Rewards: Customer loyalty app](https://richmcnabb.com/design-portfolio/travel-rewards-customer-loyalty-app/): Codename Nexus swaps the stamped loyalty card for biometric sign\-in and Apple Watch support, with a points balance that's always one glance away\. A loyalty app built to replace every card in your wallet, not add another one\. - [MPI: New Zealand declaration \& traveller app](https://richmcnabb.com/design-portfolio/mpi-new-zealand-declaration-and-traveller-app/): Arriving in a new country is stressful enough without the paperwork\. This biosecurity and customs app guides cruise passengers through it with interactive maps, risk items and a physical card game, for a smoother border experience\. - [SimpleTimer: Stopwatch \& countdown timer app](https://richmcnabb.com/design-portfolio/simpletimer-stopwatch-and-countdown-timer-app/): It started with a hair product's packaging and ended as SimpleTimer, a minimal stopwatch and timer app stripped back to nothing but circles and simplicity, from early concept sketches through to its own landing page\. - [Aviat Networks: Wireless networking dashboard](https://richmcnabb.com/design-portfolio/aviat-networks-wireless-networking-dashboard/): Dense technical data, distilled\. A dashboard for configuring and monitoring radio router network hardware, covering port management, GPS and VLANs, without drowning technicians in noise, alerts or a confusing interface\. ## Categories - [Career \(UX/UI\)](https://richmcnabb.com/category/career-ux-ui/) - [Media](https://richmcnabb.com/category/media/) - [Health \& Wellbeing](https://richmcnabb.com/category/health-wellbeing/) - [Adventure \& Exploration](https://richmcnabb.com/category/adventure-exploration/) - [Design \(UX/UI\)](https://richmcnabb.com/category/design-ux-ui/) ## Portfolio Categories - [Dashboard](https://richmcnabb.com/portfolio-category/dashboard/) - [iPad app](https://richmcnabb.com/portfolio-category/ipad-app/) - [Interaction design](https://richmcnabb.com/portfolio-category/interaction-design/) - [Mobile app](https://richmcnabb.com/portfolio-category/mobile-app/) ## Optional - [Sitemap index](https://richmcnabb.com/sitemap_index.xml)